Spring Catalog 2025

Start your engines for a wonderful introduction to magnetic discovery for toddlers! Ready for adventures on land and in the sky, 3 happy explorers ...

Discover the power of connected energy! When both ends of the Cosmic Energy Rod are touched by one person, it completes the circuit and magically l...

Meet Wawa, the magical frog prince! Able to transform into many things, our beloved adventurer is on a journey to discover who he truly wants to be...

Join us in the garden for your new favorite party game! This compact wooden bean bag toss (17.75" x 11.75" x 6.75") is so fun, we might wet our pla...

Keep kiddos entertained and relaxed while traveling on flights, in cars, at restaurants, or at home. This fun new travel kit is whimsically designe...

What's that buzz? It's finger puppet pollinators: bumble bee and butterfly! Storytelling takes flight for imaginative kiddos as they play with thes...

Wahoo! Put your balancing skills to the test with the Super Mario Mushroom Mania Balancing Game! Easy to learn but challenging to master, this comp...

Bring a rainbow to every bubble! This sleek, shiny blaster comes with 3.7 oz of a special new bubble vibes solution - creating bubbles that are WAY...

Supersize your backyard scrimmages with an inflatable soccer ball that will score big family points this spring. It's pumped up fun for parties, pa...

Mom invention alert! KidDough is a long-lasting super silky dough that's made with non-toxic food-grade ingredients (free of nuts, soy, vegan). It'...

Create your own sensory adventure with PlayTab Tiles Sensory Set 4. This innovative modular toy lets you mix and match twelve unique tiles onto a w...

With gleaming little eyes, a tiny embroidered smile, a lumpy blue-green-yellow body, and eight tiny feet, this soothingly soft caterpillar will inc...

Brighten any basket with the cutest, softest plush bunny! Bouncie is a cuddly 8" floppy-eared bunny with deluxe grey and white spotted fur, irresis...

Welcome baby into the Hundred Acre Wood with a comforting, skill building plush set! Perfect for travel, these 4" classic plush pals fit inside the...

Hurry up, chicken butt... get moving and shaking (and laugh your butt off) with a silly game that young kids and grownups love to play together! It...

Gallop into new fields of imagination with this beautiful 36-piece floor puzzle! A great starter puzzle for early learners, the design is a colorfu...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery will enjoy hours of pretend ...

Beep, beep, beep! Put on your hard hat and enter an imagination-powered world of construction! Kids who love machinery will enjoy hours of pretend ...

Budding scientists love this hands-on opportunity to learn about the magic of metamorphosis! Over the course of 3 weeks, families watch caterpillar...

The ultimate travel toy! Big creativity comes in a tiny package with MAGNA-TILES microMAGS, the must-have travel toy for open-ended construction pl...

PlayTab is a fun, magnetic activity board for little explorers! Mix and match six colorful tiles that spin, squeak, roll, and click to spark curios...

A modular sensory toy, PlayTab is a unique experience packed with fine motor challenges, visual fascination, cause-and-effect discoveries, and audi...

PlayTab is a modular activity tablet that grows with your child's imagination. Mix and match twelve unique tiles—spinning gears, squeaky buttons, r...

PlayTab lets kids mix and match twelve fun tiles on a wooden tablet. Spin gears, press squeaky buttons, roll balls through mazes, and click dials—a...