New & Popular

Watch kids' faces light up with wonder and joy as this giant 37" by 24" pastel butterfly kite soars through the sky! Designed for little hands, it'...

Watch kids' faces light up with wonder and joy as this giant 48" by 34" yellow plane kite floats higher and higher in the breeze! Add extra magic t...

Everywhere you look, everyone's wearing DIY bracelets! We love that the trend encourages kids to show they care about their friends by making and t...

Everywhere you look, everyone's wearing DIY bracelets! We love that the trend encourages kids to show they care about their friends by making and t...

Discover up close the wonders of the natural world with kid-friendly binoculars! Perfect for bird watching in the backyard, at the beach, park, or ...

Discover up close the wonders of the natural world with a kid-friendly magnifying glass! Kids will spend hours using 4x magnification to explore th...

Welcome to the era you're in: take a spin! Inspire little superstars to watch their wildest dreams come true while wearing this exclusive Eras Dres...

Load up hours of pretend play with a John Deere Lawn Tractor! Perfect for the kid who is obsessed with gardening and landscaping vehicles, this 1:1...

New and improved Moonshine 2.0! Light the night with three new Moonshine colors: blue, orange, and green.  Light up Moon Ball Improved light and b...

Pull into prehistoric imagination station! Dinosaur loving kiddos start or add to their train collection with an action-packed wooden railway set t...

How far will your kite fly? This two-pack of rubber band rocket kites provides hours of fresh air entertainment as kids compete to fling their kite...

Heat up imaginative play this Fall with a wooden grill set! It includes everything little chefs need to throw the best pretend play BBQ: spatula, b...

Hold our adorable plush Rhode Island Red Chicken in the palm of your hand and prepare to fall in love with this hardy barnyard bird! Rhodie the Hen...

One glance at Ophelia the plush Orchid Mantis and her glamorous and eccentric personality will be obvious! This captivating creature features appea...

A summer’s night wouldn’t be complete without the magic of little glowing lights filling the air! Our Firefly stuffed animal, Flint, adds his own s...

Bring enchantment to a sunny afternoon with a flutter of orange and black wings from our Monarch Butterfly mini finger puppet! Bursting with bright...

Sprinkles the cow is ready to ask your Valentine the big question. Holding a sweet little heart, you can't say no to this pink cow! Now is the time...

Gigi the Valentine Boo is holding a big red heart to ask your special someone if they will be your Valentine. With that adorable smile and big brig...

The  Valentine Pajama Party boxed set includes Valentine, an 11-inch fashion doll, and 9 accessories. Valentine has a pretty, fine-featured vinyl f...

Is it a lotus flower? Is it a frog? Either way, this whimsical friend is super squishy and ready for hours of imaginative play adventures in fantas...

Is it a toad? Is it a toadstool? Either way, this whimsical friend is super squishy and ready for hours of imaginative play adventures in fantasy f...

Explore alternate universes with Video Game Alter Ego Penguin! With its unique mix of video game and penguin sensibilities, you can cast a line for...

Snuggle up with your own Kiddie Alter Ego Penguin! This little cuddler, made of ultra-plush fabric, is a salute to the simpler times of childhood, ...

Introducing the Alien Alter Ego Plague Doctor! Explore alternate universes with a Snacker-sized Squishable friend that's just itching for an inters...