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Curious little ones want to discover what’s over the rainbow! In this coloring book you’ll explore color and whimsy with magical unicorns, mermaids...

Wawa is a magical frog prince who can transform into many things! He's on a journey to discover who he wants to be. Looks like Wawa stopped for a s...

Ready for some drip drop fun? Oomplz is a soft, safe bath toy that allows little ones to explore gravity, water transference, suction power, and di...

Capture priceless memories and wisdom with My Grandpa Interview Journal. Let his stories, advice, and cherished moments live on in this irreplaceab...

Celebrate Dad with "Dad, More Than a Little"! This playful picture book, written by M.H. Clark and illustrated by Cecile Metzger, expresses gratitu...

There’s so much do see and do on the African savannah and Baby can join Georgie the Giraffe on her adventures with our Soft Activity Book! Release ...

Snuggle up to our Soft Activity book about Farrah the Fawn! Reading has never been so cuddly! Explore the soft textures and look for the hidden fea...

Lighthearted and cheerful, Dreya our plush Dragonfly Sshlumpie invites Baby to join her on her exhilarating flights across the meadow! A welcoming ...

Getting relief from teething pains doesn’t have to be a stretch when Georgie the plush Giraffe Teether is near! Outfitted with a mint green teether...

Though she’s famous for moving slowly, Shalem the Snail Playtivity Rattle is always quick to put a smile on Baby’s face! Crinkle and rattle sounds ...

With a blur of rainbow colors, Dreya the Dragonfly Playtivity Rattle zips to Baby’s side whenever there are teething pains to soothe or boredom to ...

This soft baby doll plush is a paw-somely beloved gift for winter newborns! An innovative spin on soft dolls, this snuggly 12" friend comes swaddle...

You might say that crafting a toy that’s both a blankie and a stuffed animal is a tall order, but we’ve combined both in Georgie, our plush Giraffe...

We're willing to bet this cat looks just like your pet, or a friend's pet! Beckie has bright blue eyes, is mostly black with tufts of white fur on ...

The award-winning Mini 3in1 Deluxe has 3 configurations to help keep your Toddler smiling and active, from as young as age 1+, up to age 5. 3 ride...

The new Micro Mini GLOW LED is a scooter and light show in one! The Kickboard deck on the GLOW can be seen in daylight, since its lights are powere...

They see me rollin'... into glow-in-the-dark active outdoor play! This safe, stable mini deluxe scooter has motion-activated LED wheels and glows g...

Wawa heard that strawberries are really popular. He's not quite sure how he likes being a strawberry and is quite frustrated by how many people hav...

The rainmaker butterfly Robert offers the very youngest different functions. The material mix of textile, wood and plastic invites to grasp, trickl...

1. Easy to attach to a crib or stroller 2. Silicone, soft and safe to chew 3. Gentle rattling sound  

This great infinity symbol bead maze is a fantastic way to help your little ones develop their early life skills as they play. Slide the differentl...

Smootheez are a supersoft handful of squeeze-um, squish-um, squash-um fun. Once in hand, they are hard to put down.What Mary Meyers Stuffed Toys lo...

Toddlers experience stacking and balancing like never before with this safe introduction to magnetic discovery! They'll giggle with glee as chunky ...

A child gets answers to their many questions about the ocean in this rhyming, fact-filled nonfiction board book perfect for curious minds.Tell me w...