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Get ready for your child to journey to a whimsical wonderland in the new Mushroom AirFort! With its enchanting mushroom design, this AirFort will m...

From Adele to ZZ Top, and everyone in between, this music trivia set contains 300 questions about timeless tunes, music legends and big hits from t...

When it's bath time (or POOL TIME!) for your little fishie, here's music, motion, color, and fun. Watch the spouting whales dance to 5 tunes, or pl...

You can portray a different character every day of the week! Our western mustaches offer a quick and simple way to take on any personality. Adhesiv...

Create delicious-looking cookie treats for your family and friends with this wonderful bakery set! Includes one oven, one tray and six cookies that...

Introduce your child to a new kind of pet with My Best Pet Book. Skip the usual options and discover a stegosaurus who can skateboard and do magic!...

Sitting back to relax with a cup of coffee is not just for adults, and with all you need to make a great cup of coffee, children will love the adju...

Encourage a child’s love for drawing, storytelling and comics with the award-winning My Comic Book, a complete kit for writing, illustrating, and p...

It's just the coolest, kid-friendly, entry-level scope ever! Gaze at the moon and stars, or squirrels and birds at 12x magnification. Quality optic...

Chug along the safari express! Take a ride with the three soft animals, an engineer, and four extra-large train cars, all connected with magnets to...

Giddy up for the ultimate magnetic playdate! My First Animals Solo Mix is the perfect way to introduce your little one to the wonders of SmartMax t...

Kids will love My First Big Book of Valentine's Day! Page after page is packed with Valentines fun Valentines fun! The appealing artwork, with ...

Rise and shine! Wake up to farmyard fun with My First Chicken Coop. This adorable wooden playset includes 9 hens, a removable ladder, and interacti...

What is today? For a child, that simple question can have so many answers--and this daily calendar helps satisfy them all! Kids will feel a greater...

These brightly colored dinosaurs are a wonderful introduction to magnetic discovery for toddlers. The soft dino fronts and backs click easily onto ...

Welcome to My First Farm Animals, where kids can experiment with different combinations to create the most creative critters they can imagine! This...

Let your little farmer take the reins with My First Farm Tractor! This fun tractor set makes it easy to build and connect the tractor, horses, fenc...

What's that buzz? We'll tell you what's a-happenin': the perfect first remote control car for ages 3+ has arrived! This clever RC vehicle has easil...

A unique matching game made especially for preschoolers. Use shape and color identification to place game pieces on the grid, creating a new maze i...

Four sturdy chalk sticks and four durable chalk holders come in this multicolor first chalk set. Adjustable plastic holders have a ridged ball end ...

These brightly colored trucks are a wonderful introduction to magnetic discovery for toddlers. The soft vehicle fronts and backs click easily onto ...

Small hands, big fun! These wooden puzzles contain two activities in one for active toddlers. First,they can place the pieces in the correct spot o...

The word "My" means "tiny" in Danish, so this wooden high chair is perfect for feeding your My-sized Baby Rabbit Girl or Baby Boy or Baby Mice. The...

Enter a world of fun and fantasy with My Lil' Everdell; join Chip, Sweep and other characters to build the most spectacular make-believe city ever!...