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25 years ago, two moms discovered that their babies loved to rub one tag on their blanket. With a little crafting and lots of entrepreneurial energ...

Stimulate baby's senses and soothe little gums as they chomp down on this gorgeous radish-shaped teether! We love Oli & Carol for so many reaso...

Discover the magic of Rapunzel in this petite edition of the classic fairy tale, created especially for little readers with just a handful of words...

Toddlers giggle with delight as they crawl after this baby-safe airplane with lights and sounds! It has a simple remote that can be toggled to auto...

Sort bottles, cans, and paper or just have a blast! Your eco-conscious little one will learn recycling basics while playing with this super cool re...

The right cloak can help make any dress up more dazzling! This hooded cloak is made with soft crushed red velvet, a coordinating hook and loop sati...

Younger children will be engaged by Red Is a Dragon, as a young girl finds a rainbow of colors in her everyday life.

Go ahead - bake their day and roll out the red carpet for this suuuuper squishy Red Velvet cupcake. The thick white frosting swirl sits atop a soft...

The semi-circular shaped cars come with 3 different colored waters inside. Children will enjoy rolling it around and learning about new colors by p...

Discover the Rhino Viper Snake stuffed animal from Wild Republic. This lifelike plush features realistic design details and soft, cuddly materials ...

Sometimes life can be a lot to deal with. Ricky Rain Frog Headphones gets it. Jellycat's iconic green frog is chilling out, wearing his chunky blac...

Roll into wonder with a new sensory toy that has fascinating movement for babies! Roll it, and colorful pegs move in and out while the cylinder tra...

A beautiful wooden wedge offers inquisitive little minds tons of rolling, moving fun and learning. They'll watch three colorful wooden balls zoom d...

A soft, fluffy kitten doll for your child to cuddle up with. The doll is 6.5 inches tall and has light brown fur. Rosie is made with a hot pink ves...

Wind it gently and watch as baby reacts to the rotating motion of the wood domed design, and the soft, gentle sounds. A perfect soother in the crib...

A little girl's urban neighborhood becomes a discovery ground for all things round, square, and rectangular in this lyrical picture book. Most item...

Rubber ducky, you're the one! These classic rubber ducks make bath time full of splashing and quacking fun!

This soft plush hummingbird from Wild Republic features vibrant colors and lifelike details that capture the beauty of a Ruby Throated Hummingbird....

HBO Max animated special premieres March 25, 2021!The Runaway Bunny by Margaret Wise Brown, beloved children’s book author of Goodnight Moon, in a ...

This small grey elephant is made from the softest material and is just waiting for a hug! The cutest size for cuddling, it looks great alongside ot...

Safari friends are made of the softest linen and are available in many different colors. They can sit and gives the best hug you can imagine. Mix a...

This little penguin friend has sailed all the way from Antarctica to join your toddler for tub time! Together they'll set sail for adventures on th...

This little polar bear friend has sailed all the way from the Arctic to join your toddler for tub time! Together they'll set sail for adventures on...

Named for its velvety softness, the Velveteen Salty Sea Turtle has all the right stuff for a snuggle session. The weighted design and squish-able s...